While converting them into new business scopes, lead management will help in incoming analyzed and qualified leads. The lead management is a very systematic process. The leads from multiple channels will enter your lead management system, in a typical sales process.
While it is a tedious affair to capture each lead, there are various sources of lead generation. While the leads will be captured in real-time, the lead management system will integrate all your resources.
While some leads need cajoling, some leads have decided to buy your product. LMS will help to nurture your leads based on the position of purchase style. While leads can be assigned to inside sales representatives, aging leads can be nurtured by the marketing team.